We offer business planning solutions to assist you in investigating market opportunities and launching your company.

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Does your business idea represent an opportunity? 

Before deciding to proceed with the development of an idea into a successful company or a defined product or service that can be licensed, you may benefit from evaluating your business idea according to the below checklist. If the answers to the questions posed in the opportunity checklist are "yes", then you may have an opportunity on your hands. Take some notes as you go through this opportunity checklist, and explain how and why:

Opportunity Checklist
1.  Is there a discrepancy between competitorsí abilities to supply products and services and customers' demands? 
2.  Are you capable of supplying such products and services that meets customerís demands to fulfill this gap between supply and demand in the marketplace? 
3.  Is there a substantial financial reward for you if you do fulfill this unmet demand? 

A good plan needs to convince the reader that 1) the product or service offering solves a current problem in the industry, 2) that the size of the opportunity in the market is large if this problem is solved, and 3) that solving this problem yields a large return on investment of capital and effort for the reader.

Full business plans cover your company organization, it's financials, products and services, and customers.

Business plans essentially try to capture the essence of the business and its potential, and have a variety of applications. A business plan can serve as part of the due diligence process for investors and lenders, but it may also point out new aspects about your business that you may find to be of value in the future. A full business plan is about 28 pages in length plus financials and notes.

Most business plans are promotional documents developed to convince potential funders to invest in your company. In order to successfully secure funding, however, the business plan must describe, as accurately as possible, your company, your products and services, and the market. Investors will not likely invest in firms that do not demonstrate an in-depth understanding of their products and the markets in which they compete.

How do you convey your story through a business plan? The answers are as diverse as the companies that seek funding and detailed templates may not serve your purpose. The business planning process lays out the basics in terms of which types of information are used in which section of the plan.

Technology commercialization plans aim to demonstrate the potential market opportunity of a specific technology or invention and how you intend to realize this opportunity. Specifically, a technology commercialization plan attempts to categorize your technology in terms of other technologies in the marketplace, and it lays out the technical feasibility of building a product centered on your technology or incorporating the technology into existing products and services. The plan also describes the various market segments and industry competitors/potential partners in your target markets, and projects development milestones, revenues and costs associated with the development.

Follow-up services include preparing presentation materials, updating business plans, and assisting in the due diligence process. Extended service engagements involve various aspects of executing the plan and range from optimizing the internal operations to executing the marketing and sales programs:

 

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